Is your chosen organization in a weak or strong competitive position?

Introduction: A grand strategy matrix can help you formulate your organization s strategy.
The goal of any strategic planning activity is to enhance organization performance. Through involvement in strategic planning, employees achieve a better understanding of the organization s operation. The process allows for proactive decision-making. It is important to anticipate and respond to issues and to understand that sometimes a philosophical change will surface. There are twelve general strategies an organization might follow when implementing change. Adopting one or more of these strategies might mark a new beginning for an organization, especially if the employees understand and support the plan of action.
The twelve strategies are:
*Forward Integration: Increase control of distributors or retailers.
*Backward Integration: Increase control of firms suppliers.
*Horizontal Integration: Increase control of competitors.
*Market Penetration: Increase market share for current products in current markets.
*Market Development: Introduce current product in new geographic areas.
*Product Development: Increase sales through improved or new product.
*Concentric Diversification: Add new but related products.
*Conglomerate Diversification: Add new unrelated products.
*Horizontal Diversification: Add new, unrelated products for current customers.
*Retrenchment: Cost reduction to reverse declining profit and sales.
*Divestiture: Sale of part of the organization.
*Liquidation: Sale of the company s assets.
Strategy formation is an assessment of whether the organization is doing the right things and how it can be more effective. Organizations can become obsolete by following a strategy made out-dated by market changes. Objectives should be consciously developed and coordinated and not just extensions of day-to-day operations.
Create a grand strategy matrix for an organization of your choice. PLEASE USE SAMSUNG.
Answer the following questions:
*Is your chosen organization in a weak or strong competitive position?
*Is the market growth rapid or slow?
Complete a grand strategy matrix for your chosen organization using the Grand Strategy Matrix Template attached.
Compare whether the organization s strategies are aligned with the relevant quadrant strategies, and write a half-page summary on the differences and changes you identify. Make recommendations for changes to the organization s strategy based on your observations.
Additional Requirements:
Font and font size: Times New Roman, 12 point.

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