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4.8
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MGMT311 Globalization Entry Modes & International Markets

Here are the instructions and grading rubic:DirectionsIn this assignment, you are required to write about the strategic
advantages and disadvantages of different entry modes. Choose 2 modes of
entry, and compare them. First, explain the theoretical background
of both entry modes and how to enter the international markets. Then,
give practical examples of how the two entry modes have been applied in
practice by business(es).Remember to present clearly the strategic advantages and
disadvantages of each entry mode for specified companies and products,
supported by examples and appropriate references.SubmissionYour paper is expected to show research into the issues with clearly
documented links to class and outside readings. The paper must be
consistently formatted in APA style, APA in-text, citations and
references included. As a general guideline, the body of your paper,
meaning your answers to the questions, is to be 3 to 4 pages (excluding
the front page, table of contents, references, and possible
appendix). Please ensure that you cover all the elements of the
assignment and demonstrate your understanding of the given topic. Don’t
forget to synthesize, analyze, and evaluate related ideas and issues.
Short quotations from a company website can be used, if appropriately
indicated in the text and in-text cited according to the APA style, but you are not to submit a paper with the majority of its content copy-pasted from any website.Save and submit your assignment using a naming convention that
includes your first and last name and the activity number (or
description). Do not add punctuation or special characters. Submit it by
the posted due date.Rubric
MGMT 311 – 9.3 Written Assignment Rubric

MGMT 311 – 9.3 Written Assignment Rubric

Criteria
Ratings

Pts

This criterion is linked to a Learning Outcome
Identification and Analysis of the Main Issues/Problem

30.0
pts
Excellent
(A) (27-30) Identifies and understands all of the main issues in
question. Insightful, and thorough analysis of all the issues.

26.0
pts
Above-Average
(B) (23-26) Identifies and understands most of the main issues in
question. Thorough analysis of most of the issues.

22.0
pts
Average
(C) (19-22) Identifies and understands some of the issues in question.
Superficial analysis of some of the issues in question.

18.0
pts
Near-Failing (D) (15-18) Identifies and understands few of the issues in question. Incomplete analysis of the issues.

14.0
pts
Failing (F) (0-14) Identifies and understands very little of the issues in question. No analysis of the issues.

30.0 pts

This criterion is linked to a Learning Outcome
Answers to Questions

30.0
pts
Excellent
(A) (27-30) Answers to questions are clear throughout. Connection with
class and study material goes well beyond the obvious connections among
ideas; demonstrates insight and original thinking.

26.0
pts
Above-Average
(B) (23-26) Answers to questions present some irrelevant information
on topic etc., but very little; treatment goes beyond obvious
connections with class and study material.

22.0
pts
Average (C) (19-22) Answers to questions are vague in places; some irrelevant or distracting information.

18.0
pts
Near-Failing
(D) (15-18) Answers to questions are unclear and/or confusing.
Treatment is very superficial; paper may be well written but says
nothing.

14.0
pts
Failing (F) (0-14) Does not address the questions. Treatment is very superficial and says very little.

30.0 pts

This criterion is linked to a Learning Outcome
Strategy Choice and Justification

25.0
pts
Excellent
(A) (21-25) An appropriate, reasonable strategy is selected and
successfully developed. Content knowledge is used correctly.

20.0
pts
Above-Average
(B) (17-20) An appropriate, reasonable strategy is selected and
moderately developed. Content knowledge used appropriately, with minor
computation errors.

16.0
pts
Average
(C) (13-16) An appropriate, reasonable strategy is selected, but
minimally developed. Uses content knowledge with conceptual errors.

12.0
pts
Near-Failing
(D) (10-12) There is an attempt to solve the problem. Barely any
strategy is applied that could lead to an answer. Rarely uses content
knowledge.

9.0
pts
Failing
(F) (0-9) There is no attempt to solve the problem. No strategy is
applied that could lead to an answer. Uses no content knowledge.

25.0 pts

This criterion is linked to a Learning Outcome
Communication, Style and Mechanics

15.0
pts
Excellent
(A) (13-15) Solution is presented in a clear and orderly manner so the
reader can follow the flow of the solution and final answer.

12.0
pts
Above-Average
(B) (11-12) Solution is presented appropriately, but may contain a
minor error. Reader can follow most of the steps in the solution and
final answer.

10.0
pts
Average
(C) (9-10) Solution is presented appropriately, but contains conceptual
errors. Solution is presented in an unclear manner. Scorer has
difficulty following the sequence of steps.

8.0
pts
Near-Failing
(D) (7-8) Presents the problem in an unclear manner, steps are missing
or out of sequence. Scorer cannot determine a sequence of steps.

6.0
pts
Failing
(F) (0-6) Does not present the problem in a manner that can be
deciphered. Misuse of words throughout. Awkward sentences throughout.
Difficult to attach a thought process. Poorly punctuated, misspelled
words, grammatically abusive.

15.0 pts

Total Points:
100.0

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